For our clients, it is essential to get a complete picture of their brand name as what publicity is doing for them. We monitor over 900 issues per year of almost 160 different publications looking for editorial coverage of our clients. When a press-release sent out by us gets published, we send a copy of the issue to our clients with a sticker referring to the page of the corresponding article. By this, our clients get a firm picture of what is being written about them. For some clients, we follow-up on the press-releases only and for others we monitor any article of their interest.